GM is growing in China, and so is Route 66. This summer, a tour group traveled Route 66 and stopped at the Kingman Powerhouse Visitor Center and Route 66 Museum. While there, kingmanites welcomed the group with open arms and classic cars.
The group is working on Chinese market promotions for Cadillac, and they're using Route 66 as the driving force. Route 66 is a world phenomena, popular in Europe, Australia and Japan. But now it's growing in popularity in China too!